Southern Technology Leaders

Category: Social Media

  • How To Hire A Digital Marketer

    How To Hire A Digital Marketer

    Our world is now digital, mind mobile, fast.  The more digital we become, the more channels there are to connect with people, the more technology to be familiar with, and the more complex marketing becomes.  In order to keep up with the ever changing climate and the many specialties needed (Email Marketing, Marketing Automation, Content…

  • The Progressive Workplace Series – All My People, Right Here, Right Now

    The Progressive Workplace Series – All My People, Right Here, Right Now

    I recently attended a business lunch in which a panel of VC/PE guys were discussing some of the criteria they use when deciding to invest in a company; listening to them, geriatrician one remark really stuck out: “we pay equal attention  to the team, patient and the product”.  As the CFO of an early stage…

  • Why Do Startups Think Content is Expendable?

    Why Do Startups Think Content is Expendable?

    You got a great idea, website you got some startup funding, your patents and trademarks got squared away, you developed the product, launched it, and you’reworking out the bugs as you wait for the public to embrace it.  Now, how exactly is it they’re going to find you?  (The answer is content, but read on…

  • Generate More Leads with B2B Social Media [Infographic]

    Generate More Leads with B2B Social Media [Infographic]

    The B2B companies that are making real gains in 2013 understand one thing – digital marketing and social is huge for B2B companies. While some executives are pulling back on marketing based on economic uncertainty, healthful the leaders understand that it’s always important to connect with new prospects, provide quality content to the community and highlight…

  • Sideqik and Insightpool are growing Atlanta’s digital marketing hub

    Sideqik and Insightpool are growing Atlanta’s digital marketing hub

    Atlanta has long been known as a hub for information security, search financial and health care technology, but what’s next? AirWatch raising $200 million to help enterprises manage mobile devices is only part of the story of what’s coming in the next wave. Atlanta has become a powerhouse  hub of digital marketing technology with three big exits…

  • Ready to Pitch ? Be sure you can Nail these four topics…

    Ready to Pitch ? Be sure you can Nail these four topics…

    In today’s frenetic startup environment, medications any new company has countless things to consider every day: product development, therapy recruiting the right team, defining your place in the market, locating financial backers, convincing customers to give your idea a shot….the list goes on. However, it will be extremely difficult for you to succeed in any…

  • Dissecting The Facebook IPO (Infographic)

    “In a world that’s changing so quickly, resuscitation you’re guaranteed to fail if you don’t take any risks.” Mark Zuckerberg As Facebook goes public, who will actually own the social networking giant after the IPO, what’s really happening with revenues, and more? To help you understand and dissect Facebook before IPO, here’s an interesting infographic…

  • Fortune 500 Social Media Statistics: Infographic

    Go-Gulf.com has put together the infographic below to highlight the key social media statistics for the big corporate players. Unsurprisingly Coca-Cola has the most number of Facebook ‘likes’ with more than 40m, sovaldi sale while Starbucks comes in second with just under 29m. What is surprising is that the number of blogs per industry have…

  • Consumer Brands Reach New Audiences by Marketing Together

    Consumer Brands Reach New Audiences by Marketing Together

    How many times have you heard about a new company or product and wondered about the behind-the-scenes that brought it to your attention? If the marketing was done well, prescription the mention or reference may have been seamless. In reality, try there’s a marketer at the company that’s shaping the story and helping bring it…

  • Social Media Listening 2.0 (whitepaper)

    Listening 2.0: Leveraging Social Intelligence to Drive Business Results, viagra a white paper from Converseon describes the trends in social media monitoring and how companies can intergrate social intelligence into their operations. The paper describes the challenges facing brands monitoring social media as: Social media is becoming a core component of business strategy. As such,…